How Frisbees Got Off the Ground


TIME

Fred Morrison never liked the name “Frisbee,” but he stopped complaining after sales began to soar.

The flying disc was Morrison’s invention, first sold by the Wham-O toy company on this day, Jan. 23, in 1957 — as the “Pluto Platter.” Wham-O changed the name the following year as a misspelled homage to the popular New England pastime of tossing around pie tins from Connecticut’s Frisbie Pie Company.

Fifty years later, Morrison recalled his initial displeasure, telling the Press-Enterprise of Riverside, California, “I thought the name was a horror. Terrible.”

“Frisbee” was only the latest in a series of brandings for the idea, although it happened to be the one that became a household name. When Morrison first fell for flying discs, it was 1937 and he was 17, tossing the lid of a popcorn container to the girl he would later marry. The future Mrs. Morrison — Lucile…

View original post 369 more words

Advertisements

About particularkev

Hi, I'm a Particular Baptist from Australia who is attempting to minister and network via the web. Please check out my web site as well. View all posts by particularkev

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: